Solving the music industry’s attribution problem with data science and machine learning
Don’t have the option to use pixels to track how well ads are converting to actual streams and ticket sales?
Immensity uses the data we do have, time-series data, and statistical/predictive models
Designed specifically for these datasets, to create attribution around these important bottom-line metrics.
Email campaigns, social media ads, web ads, Google Ads, are all fair game.
Simply upload daily metrics for any campaign and you’ll get a list of ads that made the biggest impact on revenue.
The Immensity system will give you mathematically-backed direction on where you should continue investing your time and budget.
TRUSTED BY OUR CLIENTS
David Puckett
Founder/CEO
Hyperculture
Marketing Group
Immensity was able to not only bring clarity to the consumption data to confirm the hypothesis, but saved both Hyperculture, the label & management team immense amounts of time by providing their proprietary analytics to the campaigns. The return on investment here was unbelievably clear, and our only regret was not being connected with Immensity at an earlier date around the start of the album release campaigning.
