ABOUT
IMMENSITY
WHAT WE DO
We provide intelligent marketing analytics technology to artists, managers, record labels and other types of rights holders and creators. Our system consolidates social media, streaming, and sales data, then leverages advanced statistics and machine learning to identify and predict which channels and campaigns will actually help you generate the most growth and revenue.
OUR MISSION
We believe in both democratizing and scaling data science in the music industry.
Our tool is simple enough for artists and teams who need a quick glimpse into what's helping them grow audience and fan engagement, and powerful enough for organizations who need to attribute consumption and sales to specific marketing activities or campaigns and maximize ROI.
HOW WE GOT HERE
2020
2021
2019
2022
2017
2017
2017
CEO Nick Minicucci comes up with concept for Immensity while driving across the US in the back of a tour van.
Co-founders Nick, Tim and Pat launch the beta version of Immensity which included a simple dashboard that consolidated high level social media metrics.
The Immensity team discovers how big of a problem there is in the music industry surrounding social media, marketing and streaming data and launches a mobile app to consolidate this data and provide basic insights.
Launch of the first version of the Immensity analytics engine using advanced statistics to help artists and teams analyze data.
Immensity starts working with the largest independent record labels and artists in the world.
Launch of the Immensity web portal leveraging both advanced statistics and machine learning to figure out exactly what platforms and activities or campaigns are actually helping drive audience growth, fan engagement, consumption, and sales.
Meet Our Team
Nick Minicucci
Co-Founder & CEO
Pat Clark
Co-Founder & CTO
Tim Mathews
Co-Founder
Sam Bahman
Head of Community
John Norback
Front End Developer
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Vladimir Shlyakhtin
Back End Developer
Emille Rosa
Social Media Consultant
Shawn Flynn
Digital Marketing Director
Meet Our Advisors
Larry Mattera
Strategic & Sales Advisor
Kevin King
Advisor
Randy Nichols
Strategic & Sales Advisor
Stu Porter
Advisor
Charlie Berg
AI/ML Advisor
Sham Sao
Advisor
James Hamilton
Advisor
